3.2V Battery Cells,Prismatic Phosphate Lithium Batteries,3.2V 202Ah,3.2v lifepo4 battery,3.2V LifePO4 Lithium Battery Pack Jiangsu Zhitai New Energy Technology Co.,Ltd , https://www.ztbatteries.com
Since the e-commerce platform has no regional restrictions and radiation throughout the country, many lighting manufacturers try to take most or all of their business through e-commerce, and they do not need physical stores from dealers across the country to sell.
At the same time, mobile e-commerce will become an upgrade after the e-commerce, and WeChat e-commerce is the best platform for mobile e-commerce. When the social circle is commercialized, it will produce the most deterrent business model: “Member + Personalization + Micro Payment + Mobileâ€, which will truly “O2O2O, no one knows, is everywhere, and always hassle†mode.
In this context, the offline multi-level distribution system of traditional lighting is being greatly affected by the e-commerce model. Mobile e-commerce is also beginning to become a must-have marketing system for all products and services.
But for now, most LED lighting companies' attitude toward e-commerce is only seen as a means of sales. This is due to the fact that the existing e-commerce platform model has not been able to provide LED brand companies with a complete brand marketing solution. The function and power of the mobile e-commerce platform has not yet been demonstrated. In addition, most LED lighting companies are still in the state of enlightenment for mobile e-commerce.
At the same time, most traditional dealers believe that manufacturers can expand their sales channels through e-commerce, and the number of physical stores may decrease in the future, but it is impossible to completely replace them with e-commerce. From the point of view of brand display, physical stores can not be replaced by e-commerce. A brand of physical store is there, and the brand itself is a publicity.
As the most authoritative and largest research consulting and media exhibition platform in the global LED lighting industry, Gaogong LED has been committed to product and service through industry research, paper network media, product testing, high-end conferences and boutique exhibitions since 2008. Integrate LED lighting enterprise resources to help LED lighting companies integrate supply chain and brand planning marketing.
After one year of enterprise and channel research, Gaogong LED officially released the two platforms of high- tech lighting chain and entered the trial operation stage during the 11th Guangzhou High-tech LED Industry Summit Forum on June 10, 2014 , including PC- side e-commerce website and mobile APP (, mobile APP download address: ). 
PC-side e-commerce website 
Mobile APP
As the first online and offline (O2O platform) lighting chain store in China, the high-tech lighting chain platform will unite with the global high-quality LED lighting brand, and through the mobile Internet platform, through the creation of 30,000 offline franchise chain stores, truly realize the lighting enterprises and channels. The e-commerce model has a win-win situation, and at the same time, it makes it easier for consumers to enjoy the “offline experience + online order†lighting purchase.
In fact, the future "offline experience + online ordering" model will be widely promoted, the direct store is responsible for experience display and after-sales maintenance, the order is purchased online.
Through the high-tech lighting chain platform, dealers can get more customers and get more profits; consumers can easily enjoy low-cost online shopping, and can also experience offline stores and enjoy the services provided by dealers; For enterprises, it can bring large-scale and high-viscosity consumers, and get user's consumption data, which is convenient for a series of brand activities such as group purchase and new product pre-sale, and actively grasp and utilize the market.
Dr. Zhang Xiaofei, Chairman of Gaogong Lighting Chain, said that the vertical B2C e-commerce platform must face the competition of Taobao (Tmall) and Jingdong, which have a large number of products. The chances of winning only from the product level are negligible. To be able to make a difference with the platform, it is necessary to give full play to the characteristics of the lighting products and the long service period.
At the same time, as a durable product, LED lighting fixtures have low attention and high participation characteristics. The influence of product brands on consumers is rather weak. Customers do not pay attention to relevant information when they buy them. They are used to buying. Go to search for product information about the luminaire before.
In the future, Gaogong Lighting Chain will use the rich resources and platform advantages accumulated by Gaogong LED in the LED lighting industry to form a system-wide model of information, experience, sales, service and testing, thus establishing a barrier to competition. .
At the same time, the high-tech lighting chain has an unparalleled advantage of efficient supply chain resources, and will carefully select about 20 core suppliers to conduct centralized procurement to provide consumers with affordable LED lighting products. 
High-tech lighting chain officially set sail channel definition channel O2O new gameplay
Since 2013, LED lighting brand companies have tested the marketing of water and electricity, and have tasted the sweetness of online sales of lamps. E-commerce channels have become an indispensable fourth channel for LED lighting companies, especially those that do not have the advantages of offline channel resources.